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Filtres: Auteur est Régis Y. Chenavaz  [Clear All Filters]
2020
Modeling the impact of product quality on dynamic pricing and advertising policiesJournal articleRégis Y. Chenavaz, Gustav Feichtinger, Richard F. Hartl et Peter M. Kort, European Journal of Operational Research, Volume 284, Issue 3, pp. 990-1001, 2020
2017
An analytical model of the relationship between product quality and advertisingJournal articleRégis Y. Chenavaz et Sajjad M. Jasimuddin, European Journal of Operational Research, Volume 263, Issue 1, pp. 295-307, 2017