APRIL 26, 2022
How can you set yourself apart within a world of excellence? In order to be noticed and attract the very best students, elite French business schools, much like peacocks, show off their finest attire. However, when it comes to the strategy institutions use to win over students, a new element is quickly gaining traction: accreditations! The economists Mathieu Lefebvre and Julien Jacqmin explore this new tactic.